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A provocative, ground-breaking book that will change the conversation about ethnic diversity and populism by offering a new narrative based on a wealth of data.

Across the West, anti-immigration populists are tearing a path through the usual politics of left and right. Immigration is remaking Europe and North America: over half of American babies are non-white, and by the end of the century, minorities and those of mixed race are projected to form the majority in many countries.

Drawing on an extraordinary range of surveys, Whiteshift explores the majority response to ethnic change in Western Europe, North America and Australasia. Eric Kaufmann, a leading expert on immigration, calls for us to move beyond empty talk about national identity and open up debate about the future of white majorities. He argues that we must ditch the 'diversity myth' that whites will dwindle, replacing it with whiteshift - a new story of majority transformation that can help lift anxieties and heal today's widening political divisions.

A bold, original work, Whiteshift will redefine the way we think about ethnic diversity and populism.

Formats & editions

  • Hardback

    9780241317105

    October 29, 2018

    Allen Lane

    624 pages

    RRP $65.00

    Online retailers

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  • Paperback

    9780141986630

    September 3, 2019

    Penguin Press

    624 pages

    RRP $30.00

    Online retailers

    • Mighty Ape
    • Paper Plus
    • The Warehouse
    • Whitcoulls
    • Fishpond
    • The Nile
    Or

    Find your local bookstore at booksellers.co.nz

  • EBook

    9780241317129

    October 25, 2018

    Penguin eBooks

    Online retailers

    • Amazon Kindle NZ
    • iBooks NZ
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    • Kobo
    • Booktopia NZ