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  • Published: 1 January 2018
  • ISBN: 9781576754276
  • Imprint: Berrett-Koehler
  • Format: Trade Paperback
  • Pages: 184
  • RRP: $34.00

You're Addicted To You



All of us have things about ourselves we’d like to change. Maybe you want to be more organized, healthier, thinner, or more outspoken. Or perhaps you want to procrastinate less, quit smoking, listen better, or be a better leader. Whatever you want to change, you probably believe that your success depends on your conviction. The fact of the matter is, willpower alone won’t get you to change.

Noah Blumenthal illustrates how each of us becomes so thoroughly conditioned to act in old, counterproductive ways that negative behaviors become part of our very being. In a very real sense we become addicted to ourselves. The problem, he explains, isn’t that you aren’t trying hard enough, but that you’ve never learned the right way to make difficult changes. Here, he details a proven three-stage strategy—illuminated with practical tools, techniques, and exercises—for breaking self-addictions and conquering damaging behaviors like anger, workaholism, risk aversion, procrastination, overeating, under-exercising—just about anything. We all want to change our counterproductive behaviors. Here, Blumenthal offers a step-by-step guide for how to do it successfully.

  • Published: 1 January 2018
  • ISBN: 9781576754276
  • Imprint: Berrett-Koehler
  • Format: Trade Paperback
  • Pages: 184
  • RRP: $34.00

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Praise for You're Addicted To You

“Through examples that will have you nodding your head as you recognize yourself, You’re Addicted to You shines a light on common self-addictions and helps you identify your own. Blumenthal’s realistic, systems approach for tackling personal and professional change can help you get started on a new quest or sustain changes already underway.” —Tammy J. Winnie, Director, Global Organization Effectiveness, Kellogg Company “My life’s work has been helping people overcome self-reinforcing and self-defeating behaviors. Noah Blumenthal understands how to do this and after reading this book you will too.” —James O. Prochaska, PhD, author of Changing for Good “In this engaging and informed guide to enhancing self-awareness and personal growth, Noah Blumenthal helps us to find effective pathways to change. You will recognize many people in his exam- ples, most importantly, yourself. And you’ll start to apply what you learn before day’s end. Blumenthal will get you going. Beyond that, as he makes clear, anything is possible . . . it’s up to you.” —Joseph G. Cunningham, PhD, Professor of Psychology, Brandeis University “With all the attention our culture invests in advice for every kind of personal change—from weight loss to leadership style—it’s striking how little genuine wisdom we have for how to change once we’ve identified what to change. In You’re Addicted to You, Noah Blumenthal offers concrete, effective strategies for finding traction to change where change has eluded you before.” —Keith Allred, Faculty Member, Kennedy School of Government, Harvard University and Founder, TheCommonInterest.org “Noah Blumenthal has created a simple, yet powerful means for effecting personal change. In an era where everything is supposed to be quicker and more automated, it is refreshing to find an approach that both honors the struggle we all face and acknowledges the time needed to make real, lasting changes to our behavior.” —Ethan Schutz, President, Business Consultants Network “Noah Blumenthal has crafted a book for self-improvement that seems to have been personally written for each of its readers. It is an excellent guide toward the achievement of a happy life and the rediscovery of the divinity that resides in all of us. I am excited for the life-affirming opportunities that this approach can bring to my work and to my home.” —Rabbi Mark Covitz, Congregation Beth Yam, Hilton Head Island, South Carolina “Anyone who has tried to change knows how difficult it can be. Noah Blumenthal provides not only a voice of encouragement and optimism, but provides concrete tools we can use immediately to transform the lead of present circumstances into future gold.” —Karlin Sloan, CEO, Karlin Sloan & Company “You’re Addicted to You addresses a problem familiar to the diverse worlds of health psychology, organizational change, and individual counseling: how does one facilitate real behavior change, change which endures for more than a very brief time? Noah presents the possibility of change using straightforward language, helpful examples, assessment tools, and homework.” —Kathleen M. Schiaffino, PhD, Associate Professor of Psychology, Fordham University