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Ali Recanati

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Ali Recanati, the farmer's wife, joined Farmer J with a branding obsession, strong views on pickles and an eye for everything beautiful and bold. Now CMO and co-pilot of the brand, she brings the creative spark and mischief to Farmer J — from breakfast raves to the perfect field tray.

Books by Ali Recanati

The Farmer’s Pantry

100 recipes designed to transform your everyday meals with bold flavours using pantry staples, from the restaurants that give a fork.

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