Richard Conway has a BSc (Hons) in business computing. He arrived in New Zealand from the UK in 2009, and started Pure SEO with just $200 to spend on one single web page. From that small start he grew the business, using digital marketing and networks that he established. Pure SEO is now New Zealand’s largest specialist search agency and has four offices in New Zealand and Australia. Richard also lectures for the Marketing Association and Unitec, and is a guest lecturer for the University of Auckland MBA programme. He also writes monthly columns for M2 magazine, M2 Woman magazine and New Zealand Business magazine.