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  • Published: 1 April 1996
  • ISBN: 9780140513226
  • Imprint: Penguin
  • Format: Paperback
  • Pages: 256
  • RRP: $34.00

Everything You Pretend to Know and Are Afraid Someone Will Ask



You can fool some of the people all of the time—but wouldn’t you rather really know what you’re talking about?
 
Why are conservatives on the “right” and liberals on the “left”? What is an archetype? Most people drop these and other cultural references in conversation all the time without really knowing much about them. But with this witty, information-packed book, you can quickly bone up on the actual facts behind the multitude of data, events, and words that come at you each day—and that you’ve been casually bandying about without really understanding.
 
Here are invaluable explanations of a wide range of topics that are assumed to be common knowledge, from deciphering newsspeak (What is a spin doctor?) to psychobabble (What’s the difference between the ego and the id?) to cyberlingo (What is cyberlingo?); from the supposedly obvious (What makes cholesterol good or bad?) to the deceptively simple (What is a formula race car?). Perfect as a quick reference tool, for browsing, or simply for sharing impressive, newfound knowledge with family and friends, this handbook will endow you with genuine cultural literacy in just a few hours of fun-filled reading.

  • Published: 1 April 1996
  • ISBN: 9780140513226
  • Imprint: Penguin
  • Format: Paperback
  • Pages: 256
  • RRP: $34.00

About the author

Lynette Padwa

Chris St. Hilaire is an award-winning message strategist who has developed communications programs for some of the world's most powerful corporations, legal teams and politicians, including U.S. Senator and Presidential-candidate John McCain and the Political Action Committee (PAC) behind Governor Arnold Schwarzenegger's historic victory. The first marketer in the courtroom, Chris is the founder of Jury Impact, a national jury consulting firm, and M4 Strategies, a California-based messaging firm that specializes in influencing public policy.

Chris lives in Long Beach, California with his two young sons. When he's not playing around with them, he enjoys soccer, running and yoga.

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