- Published: 1 August 2023
- ISBN: 9781847942791
- Imprint: Penguin
- Format: Paperback
- Pages: 400
- RRP: $30.00
The Cold Start Problem
Using Network Effects to Scale Your Product
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- Published: 1 August 2023
- ISBN: 9781847942791
- Imprint: Penguin
- Format: Paperback
- Pages: 400
- RRP: $30.00
A true Silicon Valley insider
WIRED
Chen walks readers through interviews with 30 world-class teams and founders, including from Twitch, Airbnb and Slack, to paint a picture of what it takes to turn a start-up into a massive brand
TechCrunch
Articulates the stages that every product must go through to be successful . . . and illustrates what companies need to do to achieve the
Forbes