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Velocity
  • Published: 1 June 2012
  • ISBN: 9780091947569
  • Imprint: Vermilion
  • Format: Trade Paperback
  • Pages: 272
  • RRP: $55.00

Velocity

The Seven New Laws for a World Gone Digital

Formats & editions
EBook
3 May 2012
Tr. Paperback
1 June 2012
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A highly perceptive manifesto for entrepreneurs, leaders and managers from the Vice President of Digital Sport at Nike and the founder of legendary innovation agency AKQA. With an exclusive introduction by Sir Richard Branson.

How can you win when the only certainty is change? Highly accessible, lively and inspiring, Velocity draws upon the authors’ unique perspectives and experiences to present seven timeless new laws for businesses and individuals in a world that is dominated by rapid change and digital technology.

Written as a fascinating and enjoyable conversation between the authors – Stefan Olander, Vice President of Digital Sport from Nike and Ajaz Ahmed founder and Chairman AKQA – Velocity's up-to-date examples illustrate key lessons, together with insights, ideas and inspiration that individuals and businesses should adopt to thrive in the digital age.

Velocity shares the vision and values required to succeed with the untold backstories to influential and iconic innovation. Fast paced, useful, provocative and highly motivating, Velocity is a management book that will arm you with actionable ideas to define your future.

Features:
- 4 Velocity principles: Speed, Direction, Acceleration, Discipline.
- 7 Laws, including 'A Smith & Wesson beats four aces', 'It’s easier done than said', 'Convenient is the enemy of right' and 'No good joke survives a committee of six'.
  • Published: 1 June 2012
  • ISBN: 9780091947569
  • Imprint: Vermilion
  • Format: Trade Paperback
  • Pages: 272
  • RRP: $55.00
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About the authors

Ajaz Ahmed

Ajaz Ahmed is the CEO of AKQA, the ideas and innovation company he founded aged 21. AKQA today employs over 1,500 people in 15 offices around the world. In 2014 AKQA won the Queen’s Award for Enterprise Innovation. Ajaz co-authored Velocity: The Seven New Laws for a World Gone Digital. For essays and thoughts visit http://www.akqa.com/ajaz.

portrait photo of Ajaz Ahmed

Stefan Olander

Stefan Olander is the vice-president of digital sport at Nike and one of the world's leading digital innovators. Stefan has led many of Nike's most cutting-edge initiatives, including the revolutionary Nike+ experience developed in partnership with Apple. Nike employs over 30,000 people across the globe is one of the world's most valuable brands.

SO

Praise for Velocity

Seven ‘laws’ to keep us on the digital pace

Evening Standard

There's no waste, no flowery prose - only an intelligent flow of insights, advice, stories and illumination ... I defy you to read it without a highlighter pen in your hand.

Contagious magazine

Velocity is the best ‘industry’ book I have read since The Tipping Point

FWA Network

A game-changing book on management philosophy

Books for Breakfast

A blueprint for winning

Forbes

When it comes to innovation, Ajaz Ahmed, founder of agency AKQA, and Stefan Olander, vice-president of digital sport at Nike, wrote the book.

FT magazine