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  • Published: 1 January 2018
  • ISBN: 9781605090009
  • Imprint: Berrett-Koehler
  • Format: Hardback
  • Pages: 168
  • RRP: $45.00

Be The Hero




In this engaging parable, author Noah Blumenthal shows that we are all master storytellers. Our stories are vivid, detailed, and convincing. These aren’t the stories we tell around the watercooler or the campfire. They are the stories we tell ourselves—the ones that rattle around in our heads and move us to emotions and actions.

If we don’t pay attention, these stories can take us down the victim path—blaming, frustrated, helpless, and hopeless. But at any moment, we have the power to identify and change these stories. We can choose the right stories—the ones that enable us to become “Everyday Heroes.”

Be the Hero brings to life the entertaining tale of a struggling young professional who moves from victim to hero by learning to become aware of and change the stories that are holding him back. Battling negativity, inertia, and anger, he learns to see life through a new lens, to create new hero stories that develop his capacity to chart his own course.

The powerful resources at the end of the book, including a hero tip of the week, smart cards, manager tip sheets, and more, will help you make your hero stories stick.

This simple parable will change your life forever.

  • Published: 1 January 2018
  • ISBN: 9781605090009
  • Imprint: Berrett-Koehler
  • Format: Hardback
  • Pages: 168
  • RRP: $45.00

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Praise for Be The Hero

“This book is quick, easy, and life changing, showing how it is within your power to choose how you perceive and respond to the events in your life.” —Sid Chapon, Senior Vice President/Director, Leadership and Organizational Development, Leo Burnett Worldwide “The world needs more heroes. That hero journey can best be started by absorbing the compelling messages in Be the Hero—a must-read book for our troubled times.” —Phil Zimbardo, Ph.D., author of The Lucifer Effect “Noah Blumenthal is a gifted storyteller who shows us how our own stories change our self-perception and our personal power. Be The Hero offers a friendly voice and practical tools to build hope and optimism, strength and flexibility, and consciousness about how our language shapes our beliefs.” —Karlin Sloan, CEO, Karlin Stone & Company, and author of Smarter, Faster, Better “It has been said that how an individual deals with adversity reveals that person’s true nature. Be The Hero will help you bring out your best, even in the worst of times.” —Warner Burke, Ph.D., Chair, Department of Organization and Leadership, Teachers College, Columbia University “Blumenthal's message is powerful for all who want to make a positive difference in their lives as well as the lives of others. At Southwest Airlines, we embrace messages that support our values and mission; Blumenthal's message does this exceptionally well. This will be a tool I will recommend to my customers.” —Graham Vandergrift, Team Leader, University for People, Southwest Airlines Be The Hero offers powerful lessons and reminders that each of our thoughts and actions impacts our effectiveness and our relationships with everyone around us.” —Gwyneth Meeks, Vice President, Organizational Development, MTV Networks “Noah Blumenthal knows that the story of our life success is written one thought and one conversation at a time. In his fable Be The Hero, Noah has created not only a book but a user-friendly process to ensure every story we tell leads to a life of success with a very happy ending.” —Andrea T. Goeglein, Ph.D., host, Books That Matter “Change your story, change your life! Noah Blumenthal has written a parable and reference tool that will enable you to unleash your heroism on the world. It is a life-changing read. I highly recommend it.” —Victoria Halsey, PhD, Vice President, Applied Learning, The Ken Blanchard Companies, and coauthor of The Hamster Revolution Be The Hero is more than a book; it's a compass that points the way to your better self. Blumenthal does a masterful job of making profoundly important ideas accessible and achievable, proving that you too can Be The Hero!” —Bill Treasurer, author of Courage Goes to Work