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  • Published: 6 October 2011
  • ISBN: 9780670921621
  • Imprint: Penguin eBooks
  • Format: EBook
  • Pages: 336

The Lean Startup

How Constant Innovation Creates Radically Successful Businesses




The ultimate recipe for business success: never stop innovating

THE INTERNATIONAL BESTSELLING SENSATION

Most new businesses fail. But most of those failures are preventable.

The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.

The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late.

Now is the time to think Lean.

  • Published: 6 October 2011
  • ISBN: 9780670921621
  • Imprint: Penguin eBooks
  • Format: EBook
  • Pages: 336

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