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  • Published: 14 June 2013
  • ISBN: 9780670922871
  • Imprint: Penguin General UK
  • Format: Paperback
  • Pages: 272
  • RRP: $30.00

The Charisma Myth

How to Engage, Influence and Motivate People




How to engage, influence, motivate and succeed with people

What if charisma could be taught?

What you'll find here is practical magic: unique knowledge, drawn from a variety of sciences, revealing what charisma really is and how it works. You'll get both the insights and the techniques you need to apply this knowledge. The world will become your lab, and every person you meet, a chance to experiment.

The Charisma Myth is a mix of fun stories, sound science, and practical tools. Cabane takes a hard scientific approach to a heretofore mystical topic, covering what charisma actually is, how it is learned, what its side effects are, and how to handle them.

  • Published: 14 June 2013
  • ISBN: 9780670922871
  • Imprint: Penguin General UK
  • Format: Paperback
  • Pages: 272
  • RRP: $30.00

About the author

Olivia Fox Cabane

Olivia Fox Cabane is an executive coach to the leadership of Fortune 500 companies, her clients include Google, Deloitte, and Citigroup. An expert in the fields of charisma and leadership, Olivia Fox Cabane has lectured at Stanford, Yale, Harvard, MIT and the United Nations. A frequent keynote speaker and executive coach to the leadership of major companies, she helps people increase their ability to influence, persuade, and inspire others.

For more information about Olivia Fox Cabane, please visit: foxcabane.com

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Praise for The Charisma Myth

Charisma is not a gift, it's a tool. Olivia Fix Cabane makes a big promise with this book and delivers on it

Seth Godin

Until I encountered Olivia Fox Cabane, I'd naively believed charisma was an intangible, magical aura...a couple of hours can transform a reasonably personable person into someone magnetic

The Sunday Telegraph

If you are interested in increasing your ability to be charismatic, this book will give you direct skills to use

Psychology Today

An easy read, effectively integrating stories and research, strategies and applications, techniques and practices

New York Journal of Books

Engaging, clear, and chock-full of wisdom, practical recommendations, and uncommonly good sense

Stephen Kosslyn, director, Center for Study of Behavioral Sciences at Stanford

Cabane has done us a big favor. She's woven solid science and engaging narrative into an instructive treatment of the role of charisma in leadership-a topic that (until now) we only poorly understood

Robert B. Cialdini, author of Influence: Science and Practice

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